Fast&Up and NOTO Launch India's First Limited-Edition Electrolyte Popsicles

By siliconindia  |  Monday, 22 April 2024, 05:57:25 PM IST

Fast&Up and NOTO Launch India's First Limited-Edition Electrolyte Popsicles
Fast&Up, India's leading sports and health nutrition brand, has partnered with NOTO, the brand known for its healthy desserts, to launch a unique range of Electrolyte Popsicles. This innovative collaboration brings together Fast&Up's hydration expertise and NOTO's low-calorie, zero-sugar desserts to provide a refreshing and convenient hydration solution for summer.
The new Electrolyte Popsicles offer a tasty way to stay hydrated while replenishing essential electrolytes. These popsicles combine sodium, potassium, magnesium, calcium, and chloride with added Vitamin C and B12, and natural fruit flavors. This combination not only combats fatigue but also provides an energy boost throughout the day.
Vijayaraghavan Venugopal, CEO and Co-Founder of Fast&Up, expressed his excitement about the collaboration, saying, "In today's world, hydration is critical to our health. Collaborating with NOTO, known for guilt-free desserts, allows us to offer a one-of-a-kind Electrolyte Popsicle. Staying hydrated this summer just got tastier".
Ashni Shah, Co-Founder of NOTO, shared her enthusiasm for the partnership, saying, "We're thrilled to team up with Fast&Up for our limited-edition Electrolyte Pops. With temperatures rising and the demand for icy treats soaring, these pops provide a perfect fruity solution to beat the heat while replenishing vital electrolytes. Get ready for a summer recharge like never before!"
The Electrolyte Popsicles come in delicious Cranberry and Orange flavors. With low calories and zero added sugar, they are priced at Rs 102. Consumers can find them on Swiggy and Zomato in major Indian cities such as Mumbai, Bangalore, Delhi, Pune, Chennai, and Hyderabad. This innovative offering aims to transform how people stay refreshed and hydrated during the summer months.

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